"Hello, Are You My Next Blog Post?"

A business owner was struggling for things to write about on his blog. He understood the importance of frequency and page depth. He also got that quality was a key factor. He just didn't have his radar up - he wasn't listening to his day. And boy, did he have a busy day. In the one-hour meeting we had, we were interrupted three times by phone calls. Let's listen in to one of them (i didn't remember all the widget names and metrics): "Hi, this is Jerry... Yeh Frank, what's going on?  :::listening::: Really, again?  Did you try putting the thingamajig on a higher rotation?       I see....  Un-huh.... Well, here's what I'd suggest - rotate the thingamjig at a rate of xyz per square foot.  Yeah....we did that over at Acme Company a few weeks ago - worked like a charm.  No problem, Frank...let me know.  Yep, you bet. Call anytime" He looked at me, shook his head and shrugged his shoulders: "I get these calls all day long." "Do you get any of the same question in a month?" I asked. "Heck, I've heard Frank's question twice this week! But with all these questions and calls - I have no time to be writing some great blog post."